SALES COURSES
| Course: | Strategic Sales Planning | |||
| Duration: | 1 Day - Max. 12 delegates | |||
| Facilitators: | - | |||
| Role-play Actors: | - |
There are 101 ways to improve business, and in increasingly competitive markets it is evident that in order to gain that ‘edge’, every facet of a company needs to maximise its effectiveness.
The day will be highly interactive and experiential whereby the trainer will coach and facilitate the group in a relaxed atmosphere. This will encourage delegates to enjoy complete ownership and responsibility for the plan and motivation to take the first step
Benefits to you
- Brainstorm issues and possibilities from the pragmatic to the idealistic
- Objective analysis
- Scenario planning
- Opportunity versus evaluation techniques
- Developing an achievable, realistic and results orientated sales plan
Who should attend?
This course is ideal for anyone new to the selling function, those with some experience but no formal training and those who require a refresher.
Content to include
- What is a strategy?
- What should a strategy do?
- The sales planning process
- Reviewing the current situation
- Internal
- External
- The competition
- Looking to the future
- Scenario planning
- Forecasting
- Creating a vision
- Strategy to action
- Identifying tactics and ideas
- Brainstorming
- Action plans